Costa Coffee free essay sample

Costa Coffee is another effective bistro industry in United Kingdom simply like Starbucks. They sell various types of cooked espresso in discount from foundation and they additionally sell retail espresso in their shops. Presented in 1971 by Sergio and Bruno Costa and gained by Whitbread in 1995. From that point forward they have extended in excess of 1700 cafés inside 28 nations all over UK, Middle East, South Asia and Europe and on account of their solid image notoriety and development they are considered as the second biggest bistro on the planet. Remarkable Production Process Costa Coffee has made an amazing achievement as a result of their interesting promoting idea having their own Roastery plant in Lambeth for creation of their own espresso beans. During the principal phase of planning â€Å"Mocha Italia† incorporates physically moderate broiling creation procedure of their espresso beans with interesting mixes. The subsequent readiness process incorporates crushing of ground beans to guarantee item quality, flavor and fragrance that draw in the clients to hang tight for their cup as it is being done and served hot. We will compose a custom exposition test on Costa Coffee or then again any comparable point explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page The third procedure incorporates the utilization of coffee machine on top of innovation to deliver a reliable mix and impeccable coffee. In conclusion incredible client assistance conveyance of espresso through hand made abilities as executed by their profoundly gifted barista. On account of this good old bottling works joined with innovation and world class introduction showcasing idea Costa Coffee has made their own one of a kind promoting position in UK advertise. The planning procedure has been fruitful that it has likewise been valued and acknowledged in different nations. Picture Building and Social Responsibility Good determination of area for openness of clients and exclusive requirement, sumptuous and agreeable coffeehouse structure, all around kept up offices are their fundamental concentration to make a decent picture in the general public. During the previous decades they have not done match publicizing and media advancement yet they have become mainstream as a rule through the informal exchange and Whitbread advancement consideration since they accepted that the notoriety they have assembled has been their qualities they despite everything figure out how to fabricate enormous intrigue in the market. Costa Coffee likewise accepted that their image name ought to be sufficient to construct clients in the network thus they just give minimal effort notice in the previous decades and just during the year 2000 they have presented top of the line limited time procedures and development including deep discounted advancement of their frescato during 2005, present cards, enrollment and so forth nd in 2007 up to 2010 they have persistent extension of bistros in UK and different nations until they have taken more shops over the opposition making them progressively obvious. Costa Coffee collaborated with Rainforest Alliance to give development and supportability, they are the gatherings of ranchers that affirmed social and natural norms for the dependable creation of harvests that advances sound great yields and government assistance of individuals to improve their nature of lives. Target Market Because of their area and creation system they have enhanced their objective market in an assortment of individuals in their particular age section yet as a rule as a result of their high business area of activity they have assembled an enormous group or experts and grown-ups showcase coming to as high as 45% while youth and understudies comes to up to 30% of their offers while the rest of the numbers incorporates gatherings and family. Product offerings and Pricing Strategy During their starting Costa Coffee presented a wide scope of best espresso mixes including hot cocoas, espresso and tea, bistro latte, coffee, cappuccino, frosted espresso, frescato, mocha, ristreto In the later years they have likewise presented chocolate, cakes and snacks a few organic products, oats, nutty, brownies and bread rolls. The assortment of their items additionally contrasts from area or branch. Offering an assortment of items gives more extensive objective market through age, food inclinations and cost. In view of their items and value which is typically higher for the most part they have been locked in to offer their items to privileged, white collar class and advantaged class advertise while sexual orientation, ethnicity and strict inclinations doesn't demonstrated a lot of impact in their present objective market since espresso is a standard most loved from most nations around the globe. . By and large Impression and Market Position Because of the huge customer’s support straightforward in their development Costa Coffee constantly accept that they despite everything hold one of the most grounded espresso preparing and deals in UK and for quite a long time their notoriety remains. This implies their unobtrusive promoting techniques have been fruitful until today. The section of the new players and the opposition stays a danger in their organization later on. My proposal is that they may need to make an increasingly advance limited time and promoting effort to make sure about a drawn out strength and market solidness in the preparing and espresso industry.

Cultural Similarities and Difference on Business

Question: Examine about the Cultural Similarities and Difference on Business. Answer: Presentation In the business world, positive connection and the great business relationship is basic for a fruitful execution of the day by day business tasks in the worldwide business (Stahl Tung, 2015). The business joins individuals from various foundations and stages with a blend of culture and convictions that influence the idea of the business in a few different ways. In their investigation, Jin, Zhou and Wang (2016) calls attention to that business bargains are frequently lost when the gatherings included don't take as much time as is needed of finding out about the way of life of the different colleagues before the communication procedure. For the situation study, United Arab Emirates (UAE) is known to be a worldwide business goal situated along the southern methodology and a worldwide travel of raw petroleum. The establishment of the UAE business condition is subject to the coordinated effort between seven emirates that structures some portion of the UAE. Powers that formed UAEs culture With a populace of 2,000,000 individuals, Ardalan (2014) signifies that UAE has developed a genuinely worldwide business place with a blend of societies. Be that as it may, just 10% of the populace is Arabs while the remainder of the populace is outsiders who are ostracizes. The most widely recognized language spoken by the resident is Arabic and Islam as the significant religion. With ostracizes framing the biggest populace in the UAE, there was an incredible requirement for seeing how social similitudes and contrasts can impact the business in Dubai and the worldwide market. During the time spent social communications, numerous examinations bring up that worldwide endeavors, associations, and government states frequently assesses their center uniqueness on the most proficient method to use the worldwide market field, a stage that necessary an attention on the similitudes across societies instead of the distinctions. Subsequently, it was fundamental that article openings, for exampl e, making minds, making the future helped Dubai people group chances of exhibiting their social qualities and attributes in collaborating with the outsiders. In any case, Gavriel (2012) means that the inquiry stays on how likenesses in the way of life can exceed social contrasts in the present and future business. Such articles are basic in making stages for new thoughts in various features of polished methodology on industrialization, social trade, and national marking. Conceivable misconstruing between Western-based guests and UAE in the World Expo 2020 In their investigation, Stahl and Tung (2015) declare that the pattern at which globalization is quickening has caused a total pivot in the universal exchange field. At the end of the day, more business openings, just as benefits, are yet to be found in different nations while places like UAE that have globally requested items open doors for outside speculation. In such cases, the social contrast turns out to be increasingly compelling as it individuals of various districts meets up to cooperate for better understanding just as acknowledgment of the various societies for a viable and positive relationship just as progress (Kumar, 2014). Consequently, considering mindfulness that propels activities that grasp various societies association among networks exceeds all the rest. In any case, during the World Expo 2020, Western-based guests are probably going to confront difficulties with the language and religion impacts since the vast majority of the UAE residents just speak Arabin and a re Islams. In his examination, Ardalan (2014) calls attention to that culturally diverse mindfulness is an open door for organizations and universal partner to adjust to the worldwide town for powerful correspondence and coordination for present and future business. Also, Gavriel (2012) brings up that directing business with networks or countries from various societies can too affect the dealings on the off chance that they have progressing political questions. Guidance for Western organizations thinking about business in the UAE just because As per Hardy and Tolhurst (2014), the more countries with various recorded and social encounters associate in the worldwide business stage, the potential for mistaken assumptions on various business desires are diminished. A similar report means that a few societies have a solid feeling of patriotism just as government pride. Gigantic future interests in such nations must be agreeable and ready to buy in such states with an administration backing. In spite of the benefits of social contrasts in business, it has hindrances that can influence the exhibition of the present and future business. For example, Gao (2016) means that the degree of sexual orientation perspectives, conservatism, and belief systems can change extraordinarily between societies. In business, introducing a battle system which isn't in accordance with the particular social standards can without much of a stretch affront the intended interest group coming about to preventions of a fruitful crusade. Subsequently, any western-based organization working together in UAE just because requires understanding the Islamic culture to adequately relate with the Arabic people group during the time spent business exchanges. Social likenesses and contrast on business It is henceforth worth reasoning that social contrasts subsequently gives the open door for organizations to grow new thoughts on manageability, opportunity, versatility, and innovativeness that can prompt the improvement of assembling, flexibly, marking, showcasing, and utilization of items for the present and future business. Notwithstanding, social similitudes limit the conceivable introduction of such new thoughts prompting constrained development and imagination just as assorted variety in business thoughts. With globalization, innovative headways, and firm rivalry in the worldwide market, the word has been joined into a little town that is comprised of various societies that need to interface viably for an effective future business relationship. End Sharing the social contrasts and qualities between such networks consequently empower positive business connections while sharing business thoughts that can change the business execution to fulfill the worldwide guidelines (Schuster Copeland, 2015). As I would like to think, social similitudes can't exceed social contrasts however will rather confine the communication procedure and sharing of thoughts when in business focuses, for example, UAE where most of the populace varies in culture yet need to cooperate for a shared objective of effective business emphatically. References Ardalan, K. (2014). Globalization and culture: Four paradigmatic perspectives. Global Journal of Social Economics, 36(5), 513-534. doi:10.1108/03068290910954013 Gao, X. (2016). Social contrasts between East Asian and North American in transient orientation.Review Of General Psychology,20(1), 118-127. doi:10.1037/gpr0000070 Gavriel, M. (2012). Social Similarities and Differences: Impacts on Performance in Strategic Partnerships, inCary L. Cooper,Sydney Finkelstein(ed.)Advances in Mergers and Acquisitions (Advances in Mergers and Acquisitions, Volume 10)Emerald Group Publishing Limited, pp.55 74 Strong, C., Tolhurst, D. (2014). Epistemological Beliefs and Cultural Diversity Matters in Management Education and Learning: A Critical Review and Future Directions.Academy Of Management Learning Education,13(2), 265-289. doi:10.5465/amle.2012.0063 Jin, J. L., Zhou, K. Z., Wang, Y. (2016). Misuse and Exploration in International Joint Ventures: Moderating Effects of Partner Control Imbalance and Product Similarity.Journal Of International Marketing,24(4), 20-38. doi:10.1509/jim.15.0164 Kumar, V. (2014). Understanding Cultural Differences in Innovation: A Conceptual Framework and Future Research Directions.Journal Of International Marketing,22(3), 1-29. Schuster, C. P., Copeland, M. J. (2015). Official Insights: Global Business Exchanges - Similarities and Differences Around the World.Journal Of International Marketing,7(2), 63-80. Stahl, G.K. Tung, R. (2015). Towards a progressively adjusted treatment of culture in worldwide business examines: The requirement for positive diverse grant. Diary of International Business Studies, 46, 391-414.

3 Musts for Your Law School Application Resume

The law school application provides committee readers with your narrative, and the resume serves as a great starting point for telling your story. Law school resume do’s and don’ts DO follow the instructions As with all aspects of the law school application, when submitting your resume for review, follow the application instructions explicitly. If the committee is asking that you keep your resume to one page, a certain font size, etc., then make sure to submit a one-page resume with that font-size. If the school does not specify page-limit and you can provide information worthy of two pages, go for it! DON’T leave gaps Regardless of page limit, what should you include in your law school application resume? Generally speaking, do not leave gaps in your experience from the beginning of your undergraduate career to the current date. Do not include references to high school. I understand that for applicants who are applying directly from undergraduate, it may be tempting to include the wonderful awards and lifeguarding jobs of your high school days but fight the impulse. Include all part-time, full-time, paid and unpaid endeavors from your first year of college until the point of application. Do not leave gaps. If you traveled the summer between junior and senior year, good for you, but account for that time on your resume. Committees like to account for all your time as do bar examiners. Why are we concerned about bar examiners? They will have access to your law school application and will hold you accountable for all information provided. Thus, in three and a half years, when applying for the bar, ex aminers may ask that you account for the two months in the summer of 2018. It is easier to have those questions answered now. DO understand that you can have a life outside of law Committees are not looking for law-specific work experience only. If you do not have a job as a paralegal, that is OK. I have seen flight attendants, bartenders, and firefighters admitted to law school and do quite well. When adding any work experience to your resume, please provide ample details as to your responsibilities. Provide information regarding leadership roles, and describe any job or task that exemplified your communication skills.I have also counseled applicants to include interests and activities that they enjoy in their free time. Do you like to learn new languages, run marathons, bake, or play video games? Let the committee know. Committees are also seeking information about how the applicant balances life and work. Do you have an outlet to possibly assist you with the stress of law school? While it is not a prerequisite for admission, it provides context and enriches your application. Remember, follow the specific instructions of each application with respect to all components of the application. If you are not subject to a page limit, do not feel constrained by the â€Å"traditional† one-page resume. Provide details and context and account for all your time. Do you need help creating a law school resume that introduces you to your adcom readers as an impressive, strong candidate and a successful future lawyer? Explore our Law School Admissions Consulting Editing Services and work one-on-one with an experienced advisor who will help you put together a resume and application that will get you ACCEPTED. Christine Carr is a Harvard graduate with over 15 years of admissions experience, including nine years as Associate Director of Admissions at Boston University School of Law. She has read over 10,000 personal statements and counseled thousands of prospective applicants through the application process  Want Christine to help you get Accepted? Click here to get in touch! Related Resources: †¢ The Law School Admissions Guide: 8 Tips for Success, a free guide †¢ Assessing the Quantitative and Qualitative Aspects of Your Law School Application †¢ 18 Do’s And Don’ts For Your Application Resume

Informative Speech on French Culture Essay - 871 Words

I. About France A. Background info 1. Location - Most people associate French culture with Paris, which is a center of fashion, cuisine, art and architecture, but life outside of the City of Lights is very different and varies by region. Historically, the French culture was influenced by Celtic and Gallo-Roman cultures as well as the Franks, a Germanic tribe. France was initially defined as the western area of Germany known as Rhineland but it later came to refer to a territory that was known as Gaul during the Iron Age and Roman era. 2. Population – Today, it is made up of nearly 66 million people, July 2013, â€Å"The World Factbook (France)†, CIA 3. Religious views – around 85% of which are Roman Catholic, â€Å"The World Factbook (France)†,†¦show more content†¦B. Education 1. Tends to be a little stricter. Since higher education is funded by the state, the fees are very low; Leo Monzie, a former student in France, states the tuition varies from â‚ ¬150 to â‚ ¬700 ($200 to $1000) depending on the university and the different levels of education. IV. Lifestyle A. Food and Alcohol 1. Most common dishes - Traditional French culture places a high priority on the enjoyment of food. Cheese and wine are a major part of the cuisine, as well as the Charolais cattle lives all over the country. While the styles of food change drastically from region to region, the most common foods include: Foie Gras, Crepes, Various Cheeses, Baguettes, and countless desserts. 2. Impact of alcohol in the country – i. Legal drinking age is 18, Minimum Age Limits Worldwide, International Center for Alcohol Policies, January 2010. ii. Although France may be one of the most drinking countries, it is seen more as a social aspect, and France hold one of the lowest rates of binge drinking today. C. Entertainment 1. Sports – Football (Soccer), Tennis, and Cycling 2. Hobbies – Other than the sports, there is petanque (nearly like bochy ball), motorcycle riding, wine tasting, cooking, and gardening. D. Media and Art 1. Cinema/TV – I find that TV commercials are much more interesting and fun to watch in France made to truly entertain its viewers. AllShow MoreRelatedChinua Achebe s Things Fall Apart Essay1347 Words   |  6 PagesCulture is an Important Element of Society Chinua Achebe is the author of when Things Fall Apart while Joseph Conrad authored Heart of Darkness. Conrad and Achebe set their individual titles in Africa; Achebe is an African writer whereas Conrad is Polish-British. The authors draw strength from their backgrounds to validity the authenticity of their fictional novels. Conrad writes from his experiences in the British and French navies while Achebe uses his African heritage. 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For A Majority Of History, Societies Have Often Positioned

For a majority of history, societies have often positioned men on a higher pedestal than women. This inequitable arrangement has regrettably caused men en masse to treat women, especially their wives, as their own personal property rather than people. In one of William Shakespeare’s more well known works, Hamlet, one of the main female characters, Ophelia, has a life that is unfortunately no different; she has been objectified by not only the society she was born into, but also the men in her life. The key aspect of this essay discusses how the discriminatory and bigoted treatment by the male figures in Ophelia’s life inevitably leads to her subsequent insanity and death as a way for her to finally become a sovereign woman in a repressive†¦show more content†¦To make a good match, Elizabethan women were expected to hold values such as â€Å"...patience, chastity, reticence, humbleness, modesty, faithfulness, self-control, goodness, sympathy, and compassion.â⠂¬  (Ahsan 12); Men, however, could themselves be â€Å"...drunkards, womanizers, gamblers†¦Ã¢â‚¬  (Ahsan 12) and still be able to find dutiful wives. Another subject in which men and women of this era had different experiences with is premarital sex. There would be no consequences for a man if he chose to have sex before marriage because it was seen as â€Å"...a mild offense and pardonable for men.† (Smith 99). 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Managing People and Organization Business Boundaries

Question: Describe about the Managing People and Organization for Business Boundaries. Answer: Introduction The success of a company is depends upon forces which take out the company from its traditional boundaries. These forces may be differing in different countries for the company. Because of these forces company meets with new issues that required innovations and modification in its products and services. These issues include social issues, political issues, economy issues and technological issues. It is important for a company to get success in global business because there are lots of complex environment in the international market (Conklin, 2011). It is important for a company to have the effective global leadership to get success in the international market. It is easy for anyone to do business in the local area but it is not easy to do business outside from own boundaries. In other words, it is not easy to do business globally. It is a critical process. There are lots of challenges a company has to face while entering in the global market. So, effective global leadership is a cruc ial part for those companies who are trying to enter in the global market (Rabotin, 2013). Arguments in support of global expansion Global marketing refers to the extension of companys marketing strategy in more than one country. For expansion the business in global market, a company needs to understand the culture, environment, behavior factors and approach of the consumers. It is not easy to enter in the global market as compared to local market. There are many critical challenges a company has to face at the time of entering in the global market. To compete in the global business, a company needs effective global leadership. Leadership is an important part of every organization, but its functions are becoming more complex because of globalization and development of new technologies. Leadership in local business is an easy task but in cross-cultural leadership, a leader has to face many challenges. A successful global leader should know what leadership wanted and expected according to the global environment (Tarique, Caligiuri, 2012). Cross-cultural leadership In todays environment, many companies are doing business in the international market and leaders of these companies have to deal with cross-cultural environment of different countries. It can be said that effective global leader is someone who can operate his business globally and identify and deal with the cultural differences in the international market. An effective leader must know how to lead a team and company in a different cultural environment of different countries. There are some factors such as changing and innovating technologies, globalization, and different demographics which creates challenges before the leaders who are dealing with the diversity of cross culture. It is also the most important task for a leader to manage the employees of different culture and work together in a workplace (Ao Penley, 2006). There are many problems faced by a leader who is operating his business in the international market. The leader of a company needs to understand the political, economic, and social environment of the international market. Along with this, leader also needs to understand the difference of the culture between his country and international country. So, it is a big challenge for leaders to operate his company in international market. This report is in favor that cross-cultural leadership is critical in the international market. Importance of cross-cultural leadership Cross-cultural leadership refers to operate an organization with the employees of different nations. Cross-cultural leadership works with different values, different culture and traditions to understand the behavior of the consumers. Ever person has different norms and cultures in each country. So, it is not easy task for a company to start its business in the global market. In such case, an effective global leadership is needed to understand the nature and behavior of different consumers. Along with this, cross-cultural leadership deals with the change of globalization in cultural leadership activities. The company may find diversity in the culture, behavior, habits, languages, buying and consumption pattern, preferences of consumers. Thus, in cross cultural leadership, leaders try to understand these factors so that he can operate his business effectively. Cross cultural leadership is the effective way to test the ability of a leader to deal with cultural change (Chuang, 2013). Challenges in cross cultural leadership The objective of the Cross-cultural leadership is to understand the cultural differences in the international country and try to fill the cultural gap. The reason of cross-cultural leadership is the movement of a company to the international market. The Company has to adopt advanced leadership style while entering in the global market. Diversity in the social and cultural environment is the actual challenges for the companies. For the company and leaders, it is a difficult task to understand the behavior of consumers in global market. Sometimes the concept of Cross-cultural leadership becomes critical and complex. Entering in global market in 21st century, the company must focus on the cultural differences. Cultural barriers are key barrier that increases new challenges in the Cross cultural leadership. The challenge which has risen in cross cultural leadership is critical to solve. Diversity in the culture in different countries has an important role in the success of leadership in the global market. The companies need implement effective leadership to overcome from the cultural diversity. One of the main challenges in cross-cultural leadership is that the employees of the company have to understand about the leadership related to cultural diversity. By understanding about cross-cultural leadership, the company will be able to overcome from the barrier of cultural diversity. Other challenge may be difference of communication between the leader and employees because of cultural diversity. For example, in a company, the leader is from USA and employee is from Japan then a problem of communication will be generated (Ko, 2015). Application of cross-cultural leadership Cross-cultural leadership involves high range of activities to come out from such type if barriers. There is one point that if the leader does not has the knowledge of cultural and leadership style, it can create a conflict within the company. A global leader needs to understand the differences and gaps between the cultures of different countries and try to fill those gaps for the success of the company. For the successfully implementation of leadership styles, Cross-cultural leader must try to collect all information related to culture, behavior, habits, languages etc. the leader should share the information about the culture so that other may be comfortable to adopt that culture and environment. Thus, todays organizations want such leaders who have capability to deal with the diversity of cross culture and can work with employees in different culture. Conclusion From the above discussion, it has been analyzed that companies have to face diversity in culture while entering in global market. A company can face the problems if it does not have proper leadership style to deal with cultural differences. From the above discussion it has been analyzed that to enter in the international market and experience the global market outside the organization is a critical task. From the above discussion, it can be said that there is a great demand of cross cultural leaders in the 21st century to deal with the global business. Companies need to address the cultural diversity in different countries and try to overcome from this barrier with effective cross-cultural leadership. References Ao, L.M., Penley, D.R., (2006). Cross-Cultural Leadership. Xulon Press Chuang, S., (2013). ESSENTIAL SKILLS FOR LEADERSHIP EFFECTIVENESS IN DIVERSE WORKPLACE DEVELOPMENT: Online Journal for Workforce Education and Development. 6(1). Retrieved on 19th September 2016 from https://opensiuc.lib.siu.edu/cgi/viewcontent.cgi?article=1133context=ojwed Conklin, D. (2011). The global environment of business: Ivey business journal. Retrieved on 19th September 2016 from https://iveybusinessjournal.com/publication/the-global-environment-of-business-new-paradigms-for-international-management/ Ko, H.C., (2015). Cross-cultural Leadership Effectiveness: Perspectives from Non-Western Leaders: Management and Organizational Studies. 2(4). Retrieved on 19th September 2016 from https://www.sciedupress.com/journal/index.php/mos/article/viewFile/7945/4725 Rabotin, M.B., (2013). Being an Effective Global Leader. Retrieved on 19th September 2016 from https://www.td.org/Publications/Blogs/Global-HRD-Blog/2013/09/Being-An-Effective-Global-Leader Tarique, I. Caligiuri, P., (2012). Dynamic cross-cultural competencies and global leadership effectiveness: Journal of world business. Retrieved on 19th September 2016 from https://www.sciencedirect.com/science/article/pii/S1090951612000156

Violent Crimes Reduction Essays - Criminal Law, Sentencing

Violent Crimes Reduction The actual "law" has five major moving parts. First there is the ballot initiative (i.e. Proposition 184), then there is the actual statute that was passed, and then there are three other code sections that identify the types of violations that count as "strikes" against you. Those other types of sections are labeled juvenile felonies, serious felonies, or violent felonies. In 1997 the Wisconsin State Assembly voted 86-8 to approve what many supporters call a "truth- in- sentencing" bill. The bill proposed that convicts should serve no less than 100 percent of their sentences as a get-tough-on-crime measure. The bill also would require prisoners to be under community supervision for at least 25 percent of their prison time after they are released. Wisconsin prisoners would stay behind bars for their entire sentence without any chance for parole. Both Three Strikes and Truth In Sentencing legislation have been advocated as punitive and deterrence strategies for reducing violent crime within our communities. Three Strikes laws impose long prison sentences for third felony convictions. These laws are designed to curb repetitive serious criminal behavior. Washington State enacted the first law of this type in 1993. Since then, more than two-dozen states and the federal government have enacted three strikes laws. The state of Minnesota doesn't have an official three strikes law, although it does have a law mandating a life sentence for certain sexual offenders who commit a third sexual offense. Minnesota requires a mandatory sentence of "at least the length of the presumptive sentence under the sentencing guidelines" for persons convicted of two or more prior felony convictions for violent crimes. Also, Minnesota's heinous crimes law requires the court to sentence an offender convicted of second-or-third-degree murder to the statutory maximum sentence if the offender was discharged from a prior "heinous crime" sentence within the past ten years . Robbery, theft, assault, and motor vehicle theft continues to decline. Is there a relationship between these types of crimes and those who are now incarcerated? It is generally recognized that a minority of criminals commit a majority of the crimes; therefore, one offender may be responsible for multiple incidents within a type of crime. In defending the three strikes legislation, California Governor Pete Wilson stated that two-thirds of violent crime perpetrated by less than 10% of convicted felons. He further related that during the first three years of the law, 2,900 violent criminals were imprisoned, while overall crime dropped 20%, with violent crime down 9.3% and property crimes down 14% . Most states have initiated tougher sentencing for habitual offenders and for crimes that have a link to additional criminal acts. Since 1990, the number of people in custody has risen more than 577,100 or 1,708 inmates per week. Today, more than 1.7 million people are confined in state, federal, and local correctional facilities. As the repeat offenders are taken off the streets, it is reasonable to expect that the repeatable crimes should significantly decline. In the 1980's, crime in Texas jumped 29% creating a ratio of eight crimes for every 100 citizens. During the 1990's, after the creation of additional prison space and a concerted effort to fill it with repeat offenders, the rate dropped to 5.6 crimes per 100, the lowest since 1973 . Some of the benefits and costs of the new law are that if fully implemented, the new law will reduce serious felonies committed by adults in California between 22 and 34 percent. This reduction in crime will be bought at a cost of an extra $4.5 billion to $6.5 billion per year in current dollars . The intent of the three-strikes law is, of course, to lock up repeat offenders longer, and that requires the construction and operation of more prisons. Some police and court costs may be saved in not having to deal so often with such offenders once they are locked up, but greater prison costs overwhelm such savings. Many questions arise when getting the new law all squared away such as alternatives. What would happen if the state got rid of"strikes" and instead guaranteed that those convicted of a serious crime serve their full sentence? In other words, what about adopting a law that sends those convicted of a serious felony to prison, eliminates "good time" for such felons so that they must serve their full term, and shifts some minor felons from prison to probation? It is necessary to compare the benefits and costs of the new law and these alternatives, relative to the old law. But for all the alternatives to